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Visualizing use cases for a fun B2B push in social channels.

The Project

The marketing team at Bluescape wanted a fun infographic campaign for social to show how their product enables users to work together from anywhere.

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Animation                Illustration                 Social                 Digital

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The Approach

We outlined a series of use cases which depicted typical work scenarios and diametrically opposed them to some fantastic and fun typically non-work scenarios to demonstrate the powerful collaboration possibilities the product enables.

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The Results

The results are still being collected in this currently active campaign, but one outcome is certain. Bluescape is a fun and colorful brand looking to change the way we work together, and this campaign illustrates that sentiment in living color.